About this Talk
There's no better way to build an online business than to cultivate a thriving and engaged email subscriber base. The majority of your signups and sales will come from this audience, so how do you create a “newsletter” people want, and how do you turn those subscribers into loyal fans? In this presentation, we’ll learn about transforming your email list (what could be a mere contact database) into a community of delighted readers who won’t just open your emails, but eagerly anticipate them.